scroll to top
  • Skip to main navigation
  • Skip to search bar
  • Skip to main content
  • Skip to footer
Loading icon
  • Log in
  • MPU Home
  • 中文
  • Find & Search
    • Databases
    • e-Journals
    • Newspapers and Serials
    • Search and Discovery Tools
    • Dissertations and Theses
    • Course Reserves and Suggested Readings
    • Special Collections and Archives
    • MPU & Faculty Publications
  • Using the Library
    • Circulation
    • IT Facilities and Services
    • Inter-Library Loan
    • Document Delivery Service
    • Application of ISBN/ISSN/ISRC
  • Help & Support
    • Library Workshop
    • Research Tools
    • Library Guides
  • About Us
    • About the Library
    • Events and Activities
    • Library Book Exhibitions
    • Regulations and Guidelines
    • Performance Pledge
    • Staff Directory
Press enter or spacebar to select a desired language.
Macao Polytechnic University Library

Henry Fok Ying Tung Library

Monday: 09:00 am - 10:00 pm
Phone: (853) 8599-6241

Lam Kan Special Collection

Monday: 12:00 am - 12:00 am
Phone: (853) 8599-6241

Library (Taipa Campus)

Monday: 09:00 am - 08:00 pm
Phone: (853) 8893-6175

霍英東圖書館

Monday: 09:00 am - 10:00 pm
Phone: (853) 8599-6241

圖書館（氹仔校區）

Monday: 09:00 am - 08:00 pm
Phone: (853) 8893-6175

懷遠樓林近藏書

Monday: 12:00 am - 12:00 am
Phone: (853) 8599-6241
  • Log in
  • MPU Home
  • 中文
  • Databases
  • My Library Record
  • Contact Us
  • Research Tools
  • Suggest a Purchase
    • Databases
    • e-Journals
    • Newspapers and Serials
    • Search and Discovery Tools
    • Dissertations and Theses
    • Course Reserves and Suggested Readings
    • Special Collections and Archives
    • MPU & Faculty Publications
    • Circulation
    • IT Facilities and Services
    • Inter-Library Loan
    • Document Delivery Service
    • Application of ISBN/ISSN/ISRC
    • Library Workshop
    • Research Tools
    • Library Guides
    • About the Library
    • Events and Activities
    • Library Book Exhibitions
    • Regulations and Guidelines
    • Performance Pledge
    • Staff Directory

從brand到icon :文化品牌行銷學 : 看世界頂尖企業如何創造神話、擦亮招牌

  • View in Library Catalogue
Author(s)
Douglas B. Holt著 ; 劉麗真,王承志譯.
ISBN
9789862350690 (平裝)
Type
Print Book
Collection
圖書館主題書展 LIBRARY BOOK EXHIBITION 2
Call No
HD69.B7 .H65 2009
  • Email Address[email protected]
  • P.(853) 8599-6241
  • P.(853) 8599-6708
  • F.(853) 2870-2076
Member of IFLA
+853 6650-5985 MPU-Library 

Privacy Policy 

©2022 Macao Polytechnic University
Powered By EBSCO Stacks 4.0.123.1 Staff Login